Rapper 50 Cent has crossed over to the world of fragrances, and here he can be seen at Macy’s Herald Square in New York City Thursday (Nov 5) promoting his new “Power by Fifty” cologne.

50 Cent (real name: Curtis Jackson) says that before he even got to work on the fragrance, he already knew he wanted it to smell “successful.”

“The fragrance Power was an idea I came up with,” 50 said before the event started. “I wanted to offer confidence. I wanted to make something that smells like success. We went through a whole lot of different ideas. I created storyboards, things I felt was representation of power. It turned into the actual shape of the bottle, if you look at the top. The details on it might remind you of my favorite watches, Audemars Piguet or Hublot. I wanted it to be masculine, sexy, attractive. Prior to creating this actual fragrance, I had the opportunity to enjoy Creed; that was one of my favorite fragrances. That kinda inspired me.”

And word is Kim Kardashian will be the spokeswoman for the upcoming perfume for women.

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Rapper 50 Cent recently premiered his brand new music video for the latest single off of his new album, Before I Self Destruct. “Baby By Me” features a hook sung by R&B singer/songwriter Ne-Yo and the video stars R&B singer and former Destiny’s Child member Kelly Rowland, who plays 50’s love interest and baby mama.

A lot of folks raised their eyebrows when it was announced that Kelly would star in the clip, but we see no problem with her accepting this offer. We’re in a recession. It’s not good business to turn down money! And we hear 50 Cent begged her any way. Who can say no to someone begging to give you money???

He says he bumped into her in Los Angeles and he knew right then and there he wanted her for his new video.

“I actually ran into her, I said, ‘Wow! It’ll be great if I could get her to come tomorrow [for the shoot]‘,” 50 Cent explained. “Kelly was getting ready to fly back to Miami. I was lucky enough to catch her. I kinda begged my way into her doing it. I didn’t want to do the normal video situation, where you have the vixen or somebody no-one knows from anywhere. I think it intensifies the whole song.”

A pretty decent investment for both parties wouldn’t you agree? Continue reading to peep the new video!

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Rapper 50 Cent called on R&B singer Kelly Rowland to be the leading lady and his love interest in his new music video for his latest single, “Baby By Me” (feat. singer Ne-Yo). The two were spotted getting very close on the set of the video Tuesday (Oct 20) in Los Angeles.

Have a baby by me.. Baby! Be a millionaire / Have a baby by me.. Baby! Be a millionaire / Have a baby by me.. Baby! Be a millionaire  / Be a millionaire, Be a millionaire, Be a millionaire

We can’t stand shitty cent but dammit if that song ain’t catchy!!

PICTURES: THAT GRAPE JUICE

Kelly Rowland, Snoop Dogg, 50 Cent and Nelly Furtado were just a few of the names of the celebrities who attended the “Los Premios MTV 2009″ Latin America Awards, held at Gibson Amphitheatre Thursday (Oct 15) in Universal City, California.

Other folks who attended the show were David Guetta, Kelly Osbourne, Backstreet Boys, and more! Continue reading to check out all of the pics from the red carpet and from inside the show!

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(01.) Jay-Z was given the honor of being the top emcee in the rap game for the year 2009, according to MTV. They give most of the credit due to his recent success with his latest album, The Blueprint 3.

Blueprint 3 is another Hov tour de force — and it destroys the myth that there’s an age limit on being a dope MC. At 39 years old, Jay is arguably still better than anybody on the mic today, rhyming with precision and grace. He throws buzzsaws right from the gate on the intro “What We Talking About,” where he raps about what he deems to be nonsense, like dwelling on rap beef.

Check out the full list after the break!
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VH1 reps have revealed that their “Behind the Music” series will return in September 2009 and will feature profiles on rappers Lil Wayne, T.I. and 50 Cent, along with R&B singer and former New Edition member Bobby Brown.

BTM will follow Wayne from his early days as a New Orleans “Hot Boy” all the way to being the “best rapper alive” in 2009. His episode will kick off the return of the series on September 10th. A couple of weeks later on September 28th, Bobby Brown will be featured on the show and they’ll talk about his days as a member of New Edition, his struggles with drugs, his divorce from Whitney Houston and everything in between.

A week and a few days later on October 8th will be T.I.’s episode, where his life as a drug dealer on the streets of Atlanta, the murder of his close friend Philant Johnson and his current stint in federal prison will be highlighted. And less than a week later on October 13th, the show will document 50 Cent’s life, form his near-death experience in May 2000 all the way up until today, where he is now one of the biggest rappers in hip-hop.

All shows will air at 10 PM (EST) with the exception of 50 Cent’s episode, which will air at 8 PM (EST).

Rapper 50 Cent bused a group of kids and their chaperones to Six Flags Great Adventure in New Jersey Saturday afternoon (Aug 29). Here are a few pics of him posing with some of the kids backstage before his concert in front of the invite-only crowd. In between songs, the Jamaica Queens, NY born and raised rapper thanked everyone for coming out to the Vitaminwater sponsored event.

“I want to thank everyone for getting on the buses and coming out,” 50 stated. “I was trying to do something good. When I was small Great Adventures (Six Flags) was a big thing to me. So I wanted to make sure I brought kids so they could have that same experience.”

The next day, 50 wanted to host a concert in his hometown for “family day,” but the City of New York nixed the plans due to safety concerns. The Six Flags show, however, went on without a hitch and 50 plans to make the benefit an annual event.

Album push-backs are so common now-a-days! Rapper 50 Cent announced on his website that the release date for his upcoming fourth studio album, Before I Self Destruct, has been pushed back to the first week of November. He blames Eminem’s album and the ever-changing music industry, among other things, for the constant set-backs.

“I had the time make it and remake it,” he said. “I didn’t have that [kind of time] on my other projects. I was limited, just because the system was in a state of confusion with things changing. The music business itself changed. It was periods of time I felt I was ready and it wasn’t a possibility for me to release the record at that point. Then the Eminem train came running down the track — I had to get out of the way to let Eminem’s record come out. Because he had been off for two years, it made sense for me to let him come out first. My new album, it should be out early November. The first week of November.

Mr. Jackson is also planning to transport locals in his old Southside Jamaica Queens neighborhood via 30 buses to Six Flags Great Adventures in New Jersey this Saturday for a concert.

Below is a list of the top 20 new artists that emerged this decade. These artists have sold the most albums and as sales in the music industry have been decreasing, artists who emerged early in the decade stood a better chance. Sales peaked in 2000 and have been on the decline since 2004. So below are the names of the top 20, accompanied by the total number of albums the artist has sold as of this week, the year of their debut, the title of their best selling album, and their rank on the Nielsen/SoundScan running list of the 200 best selling artists in its history, which includes Nelly, 50 Cent, Alicia Keys, Beyonce, Kelly Clarkson, Pink and more!

1. Linkin Park – 21,223,000
Debut: 2000
Best Selling Album: Hybrid Theory
Top 200 rank: #52

2. Nelly – 21,215,000
Debut: 2000
Best Selling Album: Country Grammar
Top 200 rank: #53

3. Nickelback – 19,414,000
Debut: 2000
Best Selling Album: All The Right Reasons
Top 200 rank: #63

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Rapper Jay-Z unsurprisingly ranked Number 1 on Forbes’ Hip-Hop Cash Kings List 2009 with fellow hip hop stars Diddy, Kanye West, 50 Cent and Akon rounding out the top 5. Now, 50 is promising that he will top the list next year:

“I’m on deck,” 50 said in an interview. “I’m loaded. Call me ‘four’ this year, and then you call me ‘one’ next year, because I’m really preparing for my cycle. They’re fine…What kind of person would be upset at what position they fall when they’re on the Forbes list. That person would be a complete idiot.”

SOURCE: XXL

It is rumored that 50 will be releasing his new album on September 11th, the same day Jay-Z will release Blueprint 3. Who do you think will come on top with their album release? We say Jay-Z!