Beyonce Bringing her “I Am…” Tour to North America This Summer!

Pop superstar Beyonce is bringing her 2009 “I Am…” World Tour to North America this summer, officially kicking off the tour at Madison Square Garden in New York City in June! Her last 4 dates (July 30th – August 2nd) will be at Wynn Las Vegas.  Tickets go on pre-sale today for members of Beyonce’s official Fan Club, Monday April 20th (4/20!) beginning at 10:00 AM local venue time. Tickets for the general public will go on sale through Ticketmaster via Ticketmaster.com/Beyonce beginning on Saturday April 25th at 10:00 AM local venue time.

And get this! In order to make her concerts affordable to all her fans, Beyonce is making a whopping 2000 seats available at EVERY VENUE for a recession friendly price of $20 (plus applicable service charges). Tickets for the four-night residence at Encore at Wynn Las Vegas will go on sale at a later date. Information for that will be available at www.encorelasvegas.com.

The most heavily-anticipated concert event of 2009, Beyoncé’s “I AM…” world tour occasions the artist’s first full-length concerts since 2007’s sold-out “The Beyoncé Experience” shows. Beyoncé’s current tour premieres live performances of songs from I AM…SASHA FIERCE, her latest international #1 chart-topping album. Thierry Mugler, world-renowned designer, is working as creative advisor and costume designer on Beyoncé’s “I AM…” world tour. He has designed 71 new costumes for the event, highlighted by his bold signature look.

The “I AM…” world tour production showcases the music and film superstar like you’ve never seen her before. Beyoncé’s extraordinary all-female band will join her again to perform musical hits, classics, and surprises in a newly-created high-tech state-of-the-art concert environment. Winners of Beyoncé’s “Single Ladies” Video Dance contest will see themselves on-screen during one of the centerpiece sections of the “I AM…” extravaganza.

L’Oréal Paris, one of the co-sponsors of Beyoncé’s “I AM…” North American Tour, is celebrating 100 years of legendary beauty with the iconic superstar. Concertgoers will be invited into the L’Oréal Paris Glam Station where the LP Pro Team will provide mini makeovers and touch-ups. Then, fans will walk out onto the red carpet in front of the L’Oreal Paris Infallible Step and Repeat banner for a VIP photo session and reception of VIP L’Oreal Paris lanyard credentials.

Concertgoers can enter the L’Oreal Paris 100th Anniversary Legendary Beauty Sweepstakes to for a chance to win the grand prize, a fabulous 5 day/4 night trip for two to Paris including a beauty makeover. They could also win one of L’Oréal’s 100 anniversary gift baskets which include L’Oreal Paris products.

The Beyoncé “I AM…” North American Concert Tour is co-sponsored by L’Oreal Paris and General Mills and produced by Live Nation and Music World Entertainment.

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