Michael Jackson (circa: 1984)

This is getting out of control! Reports are stating that pieces of Michael Jackson’s burned hair from the unfortunate Pepsi commercial shoot will be turned into diamonds. LifeGem, a Chicago-based jeweler, specializes in turning hair samples to high-quality diamonds and they have released plans to create a collection from Jackson’s hair.

“Our plan is to give people an opportunity to own a diamond made from Michael Jackson’s DNA,” said Dean VandenBiesen, founder of LifeGem, in a statement.

The hair was first obtained by executive producer Ralph Cohen during the now-infamous 1984 Pepsi shoot for Pepsi when Jackson’s hair caught on fire. After helping extinguish Jackson’s hair with his Armani jacket, Cohen scooped up the hair and put it into the jacket’s pocket, where it remained until Jackson’s death 25 years later.

After Jackson’s passing, collector John Reznikoff received the hair from Cohen and reached out to LifeGem about turning the hair into diamonds. The company had collaborated with Reznikoff in 2007 when they created diamonds from Beethoven’s hair.

“The provenance and authenticity of this lock of hair is impeccable, including the highly publicized video showing the original owner of the hair using his Armani jacket to extinguish Jackson’ hair,” said Reznikoff in a statement.


Apparently, Reznikoff also has hair samples from Abraham Lincoln, Albert Einstein, and Marilyn Monroe.

This is getting a bit ridiculous. Why can’t they just let the man rest in peace. Michael Jackson has generated more interest since his passing than when he was alive. And why are we just NOW learning about this business of turning hair into diamonds? Anyone want to start a barber shop?

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