Amerie is back to fight her way back up the charts with her latest album, In Love & War. After Touch, her last US released studio album was released in 2005 she’s back from a hiatus with brand a new home at Island Def Jam and a new line of producers behind her unique and soulful voice. With the release of her lead single “Why R U,” she let fans get a taste of 80’s Hip-Hop flare and hinted at what was to come next, which was the official single, “Heard ‘Em All,” penned and produced with the help of Sean Garrett and Eric Hudson.

You can definitely tell the absence of Rich Harrison was missed throughout this projectl though with the help from today’s best, the project came out well written and the sound quality was efficient. Amerie has had a lot of buzz during the past week with the anticipation of her new album. Amerie released a album, Because I Love It, in 2007 which hit shelves in the US after a year of being in the UK. With a four year void of Amerie she comes back hard with with her track “Heard ‘Em All” stating her landing back onto the scene.

Rapper 50 Cent has crossed over to the world of fragrances, and here he can be seen at Macy’s Herald Square in New York City Thursday (Nov 5) promoting his new “Power by Fifty” cologne.

50 Cent (real name: Curtis Jackson) says that before he even got to work on the fragrance, he already knew he wanted it to smell “successful.”

“The fragrance Power was an idea I came up with,” 50 said before the event started. “I wanted to offer confidence. I wanted to make something that smells like success. We went through a whole lot of different ideas. I created storyboards, things I felt was representation of power. It turned into the actual shape of the bottle, if you look at the top. The details on it might remind you of my favorite watches, Audemars Piguet or Hublot. I wanted it to be masculine, sexy, attractive. Prior to creating this actual fragrance, I had the opportunity to enjoy Creed; that was one of my favorite fragrances. That kinda inspired me.”

And word is Kim Kardashian will be the spokeswoman for the upcoming perfume for women.

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Aww, look at the big happy family! From left to right are Bruce Jenner, Robert Kardashian, Kris Jenner, Kim Kardashian, Khloe Kardashian, Kourtney Kardashian and Kourtney’s boyfriend Scott Disick, and all of them attended the Kardashian Charity Knock Out Tuesday night (Nov 3) in Los Angeles at the Commerce Casino. Khloe’s husband Lamar Odom, who plays for the Los Angeles Lakers, couldn’t make it due to the ongoing NBA season.

Kim, her brother Rob and her stepdad Bruce all got in the ring in the name of charity, while the rest of the family sat on the sidelines and watched their loved ones get beat up.

The event, which was recorded for an upcoming episode of “Keeping With the Kardashians,” was held to raise awareness for the Dream Foundation, a non-profit organization that grants wishes for adults with life-limiting illnesses. With close to 9,000 dreams fulfilled already, the charity’s goal is to make sure all adults with terminal illnesses get one final wish from the heart granted. For more information visit their official website.

Being over 8,000 miles away from New York City didn’t stop Jay-Z from repping his hometown to the fullest when he performed his hit single “Empire State of Mind” from his latest album Blueprint 3 Thursday night (Nov 5) in Berlin Germany at the O2 Arena for the 2009 EMAs (Europe Music Awards).

Alicia Keys is featured on the track and music video but was unable to make it to Germany to perform the song with Jay, so his new artist Bridget Kelly filled in and to tell you the truth, homegirl could really give Alicia a run for her money! The 21-year-old LaGuardia High School graduate is signed to Jay-Z’s Roc Nation label. For more information on her, follow her on Twitter.

Continue reading for the video!!

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Wearing a long dark black dress, singer Leona Lewis performed her latest single “Happy” on stage last night (Thur Nov 5) at the 2009 MTV Europe Music Awards, held at the O2 Arena in Berlin, Germany.

We love Leona and judging solely on vocals, she nailed it! But her performance was definitely forgettable because she just stood in one spot … the … entire … performance, which is really boring. We were hoping she would at least slowly walk down that big azz catwalk as the song progressed or something! It’s a good thing she’s VERY easy on the eyes and had all of those nice visual effects on the screen helping her out.

Leona’s sophomore album Echo is set to be released November 17th in the U.S. (Nov 16 in the U.K.) via J Records. Check out a video of her EMA performance after the cut…

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Promoting her latest album She Wolf, Colombian Latin-pop singer/songwriter Shakira performed a great rendition of her new single “Did It Again” at Thursday night’s (Nov 5) 2009 MTV Europe Music Awards in Berlin.

We love how the performance started out just like the music video! Truth be told, we have no idea what she’s saying (who really listens to the words anyway? LOL) but that doesn’t take away from the energy of the overall performance one bit. The ending was dope too, when she put the mic down and did the choreography with the drummers.

Shakira’s new album She Wolf will be released here in the U.S. on November 23rd. Continue reading for the video of her performance.

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Beyonce took to the stage to perform at the MTV Europe Music Awards today in Berlin, Germany to perform her single “Sweet Dreams.” Naturally, she worked it out but we gotta admit we were expecting her to top the epic performance of “Single Ladies” she did at this year’s VMAs. This performance just felt really rushed and had very limited dancing. But she’s still Beyonce so you know she killed it anyway! We’re not saying the performance was bad, we just expected a bit more, you know?

Check it out after the break!! (Oh and make sure you come back here later today to peep she and Lady Gaga’s new “Videophone” music video)

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Rapper Gucci Mane and singer Usher premiered their brand new “Spotlight” music video earlier today. Gucci’s forthcoming studio album The State vs. Radric Davis is due to be released December 8th, the same day Usher’s Raymond vs. Raymond album drops.

In the meantime continue reading to peep the Benny Boom directed music video, which features Eddie Murphy’s oldest daughter Bria as the leading lady.

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