Justin Bieber has come a long way from his “Baby” days.

The 20-year-old pop star revealed to the world Tuesday (Jan 6) that he is the new face for Calvin Klein’s Spring 2015 campaign.

“I have been wearing Calvin Klein underwear for years in hopes of getting to model for the brand one day,” Bieber told Women’s Wear Daily. “It’s always been a dream. Last spring, I posted a picture on Instagram in my underwear, using the #mycalvins tag. Thankfully the brand saw it and liked the reaction it was getting, and a relationship started from there.”

Justin also shared photos of him in his undies and posing with Dutch Model Lara Stone on Instagram.

Justin Bieber CK Campaign Photo

Check out the pics below: