Kelly Rowland // Madden NFL '10 Pro-Am Celebrity Football Tournament

R&B singer Kelly Rowland did her thing on the football field as she tossed around the pigskin and ran for touchdowns while taking part in the Madden NFL ’10 Pro-Am event, sponsored by XBox 360, Friday (Jul 24) in Malibu.

Actor Jeremy Piven, pop singer Jesse McCartney, NFL legend Jerry Rice and more also participated in the celebrity match. Continue reading for more pics!

Kelly Rowland // Madden NFL '10 Pro-Am Celebrity Football Tournament Jesse McCartney // Madden NFL '10 Pro-Am Celebrity Football Tournament Jerry Rice and Kelly Rowland // Madden NFL '10 Pro-Am Celebrity Football Tournament Jeremy Piven // Madden NFL '10 Pro-Am Celebrity Football Tournament

Jeremy Piven and Jerry Rice // Madden NFL '10 Pro-Am Celebrity Football Tournament

Retired NFL Star John Elway // Madden NFL '10 Pro-Am Celebrity Football Tournament Kelly Rowland // Madden NFL '10 Pro-Am Celebrity Football Tournament Kelly Rowland // Madden NFL '10 Pro-Am Celebrity Football Tournament Jeremy Piven // Madden NFL '10 Pro-Am Celebrity Football Tournament

Jerry Rice and Nick Lachey // Madden NFL '10 Pro-Am Celebrity Football Tournament Jeremy Piven // Madden NFL '10 Pro-Am Celebrity Football Tournament

PHOTOS: WENN / GETTY IMAGES